 |
| Nokia CEO Stephen Elop, left, and Microsoft CEO Steve Ballmer will formally announce a partnership on Friday |
Nokia, which is the largest cell phone maker, with 36.7% of market share last year, dropped from 46.9% the previous year is preparing a partnership with Microsoft to collaborate their expertise to gain back Nokia's leadership and unrivaled competition before the booming of Android phone and Blackberry.
As part of the agreement, Nokia will adopt Windows Phone as its choice smartphone platform, and Bing will become the default search engine on all Nokia's phones.
In return, Nokia will provide services such as mapping programs and other software to help flesh out Microsoft's offerings, as well as leverage the handset giant's relationships with cellular carriers.
In my opinion, what happened to Nokia is the lack of innovation for adapting changes with nowadays consumer demand, where people are more social and likes connectivity. Proof, Nokia still used their Symbian platform ever since and no one knows they run out of ideas or because of their ego, they did not try out new platform.
Some said, "Nokia No Longer Connect People, Blackberry's Did".
Full story at http://edition.cnn.com/2011/TECH/mobile/02/11/nokia.microsoft/index.html
No comments:
Post a Comment